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Relationship Marketing for Real Estate Agents - Reimagine your customer experience to have IMPACT

Real estate relationships. We are told to build them, nuture them and harvest them as real estate agents. But, how do we create life long relationships with our clients that truly matter? In the recent years many have begun to talk about relationship marketing for REALTORs, but what does that mean? We have decided to dig in and give you our take on relationship marketing for real estate agents and why it all begins with ensuring we make an IMPACT with our clients.

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What is a CRM in Real Estate?

In real estate, CRM stands for Customer Relationship Management, however, most use the CRM to describe some sort of software that keeps all of their past client’s information. It originally was coined as a fancy word made up by tech companies for the Fortune 500, looking for a way to manage the companies interactions with their customers, in hopes of making more money. Now real estate agents use the benefits of a CRM to grow their business like never before.

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How to Create a Free Drip Campaign for your Real Estate Clients

There are a bunch of great platforms out there that will do this for you but the problem, most cost money! It doesn’t have to be that way, you can set up a professional Drip Campaign for your clients for free and we will show you how using MailChimp, the world leader in email marketing.

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